Is Twitter bad for small businesses?

The only way Twitter could be more popular is if it were hijacked by pirates or accused of taking performance-enhancing drugs, writes Adam Henige for American Chronicle. And while it can be a boon for companies with sophisticated in-house marketing departments, Henige believes it’s a waste of time for many other firms, particularly small businesses. “It’s time intensive just to become a ‘somebody,’” he said. “Just because you start to Tweet doesn’t mean anyone wi…

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