Marketing Jive uses its own collaboration tools to develop rebranding effort Employees and customers contributed to everything from the initial concept to finishing touches. By Shel HoltzAug. 19, 2015 SHARE Ragan Insider Premium Content To read the full story, log in. Become a Ragan Insider member to read this article and all other archived content. Sign up today Already a member? Log in here. Learn more about Ragan Insider.