Marketing director at company behind ‘Global Warming is Baloney’ signs answers phone, gives weird interview
Remember the Burger King franchises that were—and perhaps still are—displaying signs outside their restaurants in the South that say, “Global Warming is Baloney”? A statement that Burger King’s corporate headquarters has denounced. Well, a journalist at UK newspaper the Guardian managed to get the marketing director of the company that owns the rogue franchises, MIC, on the phone. “I was patched straight through by the operator to J.J. McNelis, MIC’s marketing presiden…

Become a Ragan Insider member to read this article and all other archived content.
Sign up today
Already a member? Log in here.
Learn more about Ragan Insider.
