Meet the British and American PR experts who helped South Korea win its Olympic bid

The South Korean city of Pyeongchang will host the 2018 Winter Olympics, thanks, in part, to these men.

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Pyeongchang is located in a mountainous region of South Korea, southeast of the capital Seoul.

It turns out two communication specialists, one from Great Britain and another from America, consulted with the bidding committee.

According to the English edition of the Korean daily newspaper Chosun Ilbo:

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