Nestlé continues to fight its PR war on Facebook

Lots of four-letter words are flying around on the Nestlé Facebook page. Public outrage began months ago when a Greenpeace video highlighted Nestlé’s use of palm oil grown on former rainforest land in Southeast Asia. It linked the iconic Kit Kat with the deaths of orangutans, which are an endangered species. All Facebook ’s Caitlin Fitzsimmons reports the multinational food company is fighting questions of ethics and corporate social responsibility. We watch as the not-so-sweet dama…

Ragan Insider Premium Content
Ragan Insider Content
To read the full story, log in.
Become a Ragan Insider member to read this article and all other archived content.
Sign up today

Already a member? Log in here.
Learn more about Ragan Insider.