Poland invites tourists to ‘come and complain’

A new campaign tempts travelers to the country by playing up an unusual stereotype of Polish culture. Quit complaining and let us explain.

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A series of videos doesn’t exactly make explicit the organization behind the campaign, but they’re entertaining nonetheless. A press release gives a few more clues:

“Poland. Come and complain.” is a campaign aimed at promoting Poland and Polish culture abroad in a non-standard fashion of presenting the favourite pastime of Poles—complaining. The clips prepared for the campaign show representative Poles complaining about Polish works of art, everyday life, or [the] contribution of Poland to global technological development.

The press release also identifies Blacklama (Tomasz Chojnacki and Jan Mosiejczuk) as the campaign’s inventor. There’s a Facebook page with 10,000 fans with some entertaining meme-style images. A few of the postings there even ask fans to join in the complaining. For instance, one that includes a beautiful photo of the city of Kraków says, “Kraków, one of the most beautiful cities in Poland, but…? There must be some but!”

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