Crisis Communications Publicity tactic causes bomb scare in L.A. A 27-story build was evacuated after a TV network sent a promotional package that contained alarm clocks to two radio stations. By Kevin Allen@kevin_j_allenSept. 27, 2012 SHARE Ragan Insider Premium Content A promotional package from BET was to blame when a 27-story building on Wilshire Boulevard in Los Angeles was evacuated, according to LA Weekly. To read the full story, log in. Become a Ragan Insider member to read this article and all other archived content. Sign up today Already a member? Log in here. Learn more about Ragan Insider.