Adam Kiefaber

Adam Kiefaber is a former journalist turned communications and marketing executive with extensive experience in financial services and technology. He currently serves as Senior Director of Content at Worldpay, one of the world’s largest payment companies. In this role, Adam leads a team responsible for ensuring all content aligns with brand standards, while also driving client advocacy, marketing research and thought leadership initiatives. Prior to his career in marketing and communications, Adam spent nearly a decade as a journalist for The Cincinnati Enquirer, The Cincinnati Post and CNN. Adam is a member of the PR Daily Advisory Board, a volunteer youth basketball coach and a proud graduate of Ohio University.