Report: One Facebook fan costs $1.07

Turns out you can buy Facebook fans. [Source: The Wall Street Journal]

“A whitepaper by social marketing and analytics firm Webtrends, which studied 11,000 Facebook ad campaigns in the U.S., found that the cost of advertising on Facebook that encourages a user to become a ‘fan’ on the brand’s Facebook page is $1.07,” reports The Wall Street Journal.

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