Marketing Report: The ‘most hated’ companies in America Business Insider tapped the America Customer Satisfaction Index for this dubious list. Here are the top 10 from the list. By Kevin Allen@kevin_j_allenJuly 5, 2011 SHARE Ragan Insider Premium Content Business Insider bases its list on findings from the American Customer Satisfaction Index, which rates companies based on thousands of customer satisfaction surveys. Here are the companies with the dubious distinction of occupying the top 10 slots: To read the full story, log in. Become a Ragan Insider member to read this article and all other archived content. Sign up today Already a member? Log in here. Learn more about Ragan Insider.