Sallie Mae employees at the heart of scholarship fundraising efforts

The organization has awarded nearly $800,000 in Bridging the Dream scholarships to help 33 students across the country, winning PR Daily’s 2020 Corporate Responsibility Award for “Education or Scholarship Program.”

Ragan Insider Premium Content
Ragan Insider Content

The Bridging Dream Scholarship Program at Sallie Mae is at the core of its mission—to help the next generation of leaders build prosperous futures.

Launched in 2016, it recognizes students who excel in academics, athletics, community service, or school activities, but whose financial circumstances may not allow them to pursue their college dreams.

The program also provides a meaningful way for Sallie Mae’s 2,000 employees to get involved at the ground level and contribute to the mission by raising funds for the scholarship program.

Hundreds of employees participated in various events, including Sallie Mae 5K races across the country, office Ping-Pong tournaments, bake sales and raffles. Employees also wrote letters to their alma maters, their children’s schools, and local community leaders to spread the word. Members of the company’s business development team made sure school counselors and community leaders had the application information.

To read the full story, log in.
Become a Ragan Insider member to read this article and all other archived content.
Sign up today

Already a member? Log in here.
Learn more about Ragan Insider.