Singapore clothing brand apologizes for rape joke

A button on the retailer’s website that led to its Black Friday sale read, ‘rape us now.’

Ragan Insider Premium Content
Ragan Insider Content

Sadly, not all brands understand this, as Singapore-based fashion site SuperGurl showed us.

On Black Friday, the site featured a button that took you to its sale that was labeled “Rape us now.”

It seemed to be a terrible reference to how affordable its sale merchandise was. It wasn’t long before tweets like this started popping up:

Lol seriously SuperGurl? “RAPE US NOW” 😒 pic.twitter.com/wbE6Eh74T1

— ➕✖️ (@RiNNy3Honey) November 30, 2015

To read the full story, log in.
Become a Ragan Insider member to read this article and all other archived content.
Sign up today

Already a member? Log in here.
Learn more about Ragan Insider.