Starbucks teams up with Microsoft Outlook for desktop plug-in

The coffee company wants users more engaged with the brand. So much so, it has parented with another brand to make that possible. Here’s how.

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The coffee-chain’s brand managers want “Starbucks [to] help simplify how you give and connect.”

That’s the goal anyway, for the latest in a duel partnership between the coffee giant and Microsoft’s Outlook. Through the new add-in for Outlook, users can incorporate Starbucks into your daily communication.

The Starbucks for Outlook add-in allows users to easily set up meetings at a Starbucks location or send a gift certificate to another users with just a few clicks.

Here’s how it works:

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