Study: Leadership communication’s future lies in ‘feminine’ qualities
The 2014 Ketchum Leadership Communication Monitor found that women leaders have more of the attributes effective leaders need.
Ragan Insider Premium Content
This is not to say that all future leaders should be women and that men have no place in leadership. Rather, our findings reveal vitally important lessons for leaders of both genders as they continue to grapple with the ongoing leadership crisis.
To read the full story, log in.
Become a Ragan Insider member to read this article and all other archived content.
Sign up today
Already a member? Log in here.
Learn more about Ragan Insider.
