Social Media SWAT: Search weapons and tactics Learn how to increase search engine optimization and discover the secrets to the latest algorithms. By Fred GodlashDec. 5, 2013 SHARE Ragan Insider Premium Content To read the full story, log in. Become a Ragan Insider member to read this article and all other archived content. Sign up today Already a member? Log in here. Learn more about Ragan Insider.