Media Relations The 5 most popular stories on PR Daily this week Brand journalism and PR were top of mind this week, as readers read about superhero-worthy storytelling techniques, brushed up on media relations essentials, took a look at budgets and more. By PR Daily StaffJuly 18, 2016 SHARE Ragan Insider Premium Content RELATED: Learn new tactics to incorporate storytelling into your everyday writing at our event at McDonald’s HQ. To read the full story, log in. Become a Ragan Insider member to read this article and all other archived content. Sign up today Already a member? Log in here. Learn more about Ragan Insider.