Marketing The 5 most popular stories on PR Daily this week Readers were curious about how the ALS Ice Bucket Challenge could change things for nonprofits and whether social media marketers are approaching their work incorrectly this week. Those stories and more in our roundup. By PR Daily StaffAug. 29, 2014 SHARE Ragan Insider Premium Content To read the full story, log in. Become a Ragan Insider member to read this article and all other archived content. Sign up today Already a member? Log in here. Learn more about Ragan Insider.