Media Relations The 5 things you never say to clients ‘I’m sorry, but …’ By Kevin Allen@kevin_j_allenOct. 19, 2012 SHARE Ragan Insider Premium Content One of the ways you can avoid these relationships turning sour is to avoid the five things you should never say to a client, according to OpenForum.com. They are: For more on why you shouldn’t say these things, check out the infographic: To read the full story, log in. Become a Ragan Insider member to read this article and all other archived content. Sign up today Already a member? Log in here. Learn more about Ragan Insider.