While much of it may be similar to last year’s strategy, I strongly encourage you to revisit your social media game plan. A lot has changed over the last 12 months, and without a refresher you may not be in the best position to succeed.
If you need some guidance, I have you covered. I asked 12 of the top thought leaders in social media to provide you with the support you need to develop a social media strategy that will help make 2013 a breakout year for you and your organization.
Before you lock in your plans for 2013, reflect on the tips below and incorporate them into your game plan:
1. “My #1 tip: Read. A lot. Spend the majority of your time reading. Everything. Books, blogs, magazines, newspapers, everything. Read content out of your sphere of interest and read content that drills down into areas you are very passionate about. Reading inspires creativity and helps me create content.” — Mitch Joel, president of Twist Image