The company with the WORST reputation in America

A study by the Reputation Institute identified the 10 most and least reputable companies in America.

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[Read more about the study’s methodology at Forbes.]

The company with the best reputation is General Mills, while the award for worst rep goes to … Freddie Mac.

Here’s the list of the 10 most reputable companies:

1. General Mills
2. Kraft
3. Johnson & Johnson
4. Kellogg’s
6. UPS
7. Coca-Cola
8. Apple
9. PepsiCo
10. Procter & Gamble

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