The game-changing effect of social media on sports
From fans and players to drastic PR fouls and fumbles, there’s no denying the breadth of digital influence both on and off the court.
Even college sports seem to be following the beat of the same social media drum with schools like Mississippi State changing its football end zone artwork to read #HAILSTATE.
As such, KT Tape and Column Five teamed up to create an infographic that explores how sports fans are getting their news, which players and athletic franchises have the biggest influence on social media, and which athletes are responsible for the biggest #fails.
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