Jay-Z is certainly familiar with success, and judging from his face, he knows it, too. Don’t believe me? Then check out this random photo gallery from Complex of 25 pictures showing the happy rapper laughing (most likely because he’s married to People magazine’s most beautiful woman in the world, Beyoncé, and you are not).
That’s probably one marriage in which nobody’s “faking it,” which is more than Social Media Explorer can say about marketers’ attempt at online engagement.
Here’s one idea for building a better relationship with your audience: Create a hashtag campaign on Twitter. But how? Social Media Today explains.
If you follow that advice, you might want to follow this guide for avoiding hashtag blunders.