Tinder’s Twitter account goes off on Vanity Fair over article

The dating app’s social media team slammed the magazine and writer Nancy Jo Sales, who responded to the criticism by retweeting supporters. (Update)

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In a Vanity Fair article released this week, one source refers to what people do on the dating app Tinder as “ordering a person.” Others call it “creepy” or say the app makes it “too easy” for people to hook up.

Tinder’s social media team took issue with the way the company was portrayed in the story, but it was a statistic that didn’t even appear in the magazine that set off a storm of 31 tweets lambasting Vanity Fair and Sales. Sales tweeted a link to an Adweek story that cites a GlobalWebIndex report claiming that 30 percent of Tinder users are married.

It was that tweet that prompted this response:

Hey @nancyjosales — that survey is incorrect. If you’re interested in having a factual conversation, we’re here. https://t.co/SLWlTLvJuf

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