Tired, fading and dead PR words PR pro Andy Beaupre assembled a list of trite words and phrases that he thinks people in the public relations industry abuse. For instance, “press release” is on the list. Beaupre thinks “news release” is more accurate and effective. By Ragan StaffJan. 25, 2011 SHARE To read the full story, log in. Become a Ragan Insider member to read this article and all other archived content. Sign up today Already a member? Log in here. Learn more about Ragan Insider.