I shudder to recall those dark, lonely pre-social media days.
Today’s students are more connected than ever, which inspired StudentAdvisor.com to rank schools according to their social media savvy.
Here’s what StudentAdvisor.com editor-in-chief Dean Tsouvalas had to say about the ranking methodology:
“The StudentAdvisor.com research team continuously collects information on how active and effective each school is at engaging their audiences on Twitter, Facebook, YouTube, and other social media tools, such as iTunes and podcasts. The ranking methodology also takes into account the size of each school’s population, as well as other metrics, to gauge overall reach and effectiveness. The team then produces a strictly quantitative score for each school based on this information, and updates the findings regularly.”