Tweet inspires Kellogg’s to create new cereal
Granted, the company only made one box of Amazeballs, but it remains a social media success story.
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When Tim Burgess, front man for the British rock band The Charlatans, tweeted about an idea for a new cereal, Kellogg’s jumped into action and made it happen.
And thus, we have the saga of Totes Amazeballs.
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