Crisis Communications Unwanted disaster relief donations prompt recipients to coin new word Thinking of sending some old sneakers to the Philippines after Typhoon Haiyan? They’ll be considered “SWEDOW,” or “stuff we don’t want.” By Kevin Allen@kevin_j_allenNov. 14, 2013 SHARE Ragan Insider Premium Content Furthermore, SWEDOW threatens to put out of business local vendors who desperately need to sell the type of shoes and clothes that we’re giving away for free—in order to live. Slate suggests: To read the full story, log in. Become a Ragan Insider member to read this article and all other archived content. Sign up today Already a member? Log in here. Learn more about Ragan Insider.