‘Vast improvement’ in executive-level social media activity

Weber Shandwick’s chief reputation strategist, Leslie Gaines-Ross, offers some insight into the emergence of CEOs on social media.

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“They’re taking a step forward and they’re engaging,” Leslie Gaines-Ross, the chief reputation strategist at Weber Shandwick, told PR Daily.

She described the shift in attitude as a “vast improvement” from 2008.

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