Wal-Mart chooses firm to develop its digital presence Look out Web. 2.0! Wal-Mart has picked Interpublic Group of Cos. digital shop R/GA to lead and develop the retailer’s digital presence, specifically the Web site, SaveMoneyLiveBetter.com. By Ragan StaffJan. 25, 2011 SHARE To read the full story, log in. Become a Ragan Insider member to read this article and all other archived content. Sign up today Already a member? Log in here. Learn more about Ragan Insider.