Why Punch’s Dena Gouweloos loves Google tools

This PR pro recommends checking in on yourself, as well as your team, and leaning on technology to get your biggest tasks completed. 

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How do you see the PR industry changing?

Dena Gouweloos, director of public relations for Punch Canada, says she foresees a morphing relationship between influencers and the PR industry. Will the tactic have longevity? Will podcasts become an essential tool for every organization?

She shared her thoughts about the industry and how she manages her hectic schedule in the latest in our Day in the Life series.

Here’s what she had to say:

I wake up between 7 and 7:30 a.m., after hitting snooze for a minimum of 20 minutes.

At least two, if not three—either a shot of espresso or a quick cup in the French press before I leave the house, plus another once I get to work. If it’s a heavy day, an afternoon pick-me-up is usually in the cards.

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