Crisis Communications Woman whose picture became the ‘attractive mug shot’ meme sues firm The background-check site InstantCheckmate.com used her mug shot, which became a popular photo on the Web, in an ad. By Kevin Allen@kevin_j_allenMarch 4, 2014 SHARE Ragan Insider Premium Content To read the full story, log in. Become a Ragan Insider member to read this article and all other archived content. Sign up today Already a member? Log in here. Learn more about Ragan Insider.