Yahoo CEO rebrands layoffs as a ‘remix’

Top exec Marissa Mayer made the comment on a conference call with reporters and analysts, referring to 1,100 net layoffs in the first quarter of 2015.

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Executives have attempted to soften the blow of discussing layoffs over the years by using new terms, such as “offboarding,” “rightsizing,” “smartsizing” and “streamlining.”

Yahoo CEO Marissa Mayer coined another this week on a conference call with reporters and analysts: “remix.”

According to Dice, Mayer said the 1,100 net layoffs the company had in the first quarter of 2015 were part of a “remixing and pivoting” of the company. Dice writer Nick Kolakowski offers this analysis of Mayer’s choice of words:

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