Nordstrom and Social Security offer key lesson for brands
The department store and the government agency have something in common: The way they treat their customers. But the lesson reaches beyond customer service.
The department store and the government agency have something in common: The way they treat their customers. But the lesson reaches beyond customer service.
Some restaurants get a little too cute with lavatory signage. The more urgent the situation, the greater the import that your message be clear and unambiguous.
Thou shalt not send generic LinkedIn requests, talk excessively about yourself in newsletters, and eight other sinful things.
Check-in time is now.
A controversial call during last night’s Packers-Seahawks game has set off a PR firestorm for the NFL, which released a statement today saying it stands by the call.
A step-by-step guide for social media managers.
But can he breath SexyBack into the brand? Plus, retailers’ Halloween woes, National Coffee Day freebies, Pizza Hut debuts its ‘Cone Crust,’ the coolest brands in the U.K., a global bacon shortage on the horizon, and more.
The email exchange between Philippe Reines and Michael Hastings is the stuff of PR/journalism legend, and it’s been published on the Internet for all to see.
Follow the likes of Dell and Cadbury and engage your fans in a hangout. Unveil a product, answer questions, or try one of these other four ideas.
A jaw-dropping 60 percent of the American public has “little or no trust” in the media; a veteran journalist believes news outlets such as Fox News and MSNBC are fueling this trend.
Should you ask a reporter to correct a quote that’s slightly off, or let it go?
In a statement, the fast food company insists that despite reports last week, it will continue to give money to groups that ‘enrich marriages.’ What this means, exactly, is unclear.
Members-only, schmembers-only—consider this your invitation.
Hint: You’re not on Facebook anymore.
Great advice for young practitioners; important reminders for industry veterans.