Check this chart before you post anything holiday-themed to your brand’s social media sites. You should be spending the next few days prepping for your time off—not apologizing to fans.
Justine Sacco got in her entry for 2013 social media faux pas of the year with a tweet about how she can’t get AIDS in Africa because she’s white. (UPDATE)
People are hard-wired to have particular responses to things. Knowing what those responses are can help you predict how your pitches will go over.
Satellite and cable operators are near the top of the list of the businesses at which callers are most likely to spout expletives.
Ads and commercials don’t inspire people like they used to. Today, audiences want to see content they care about. Here’s how your organizations can provide it through brand journalism.
A firm studied whether the words trigger reporters to open and read your email, or they’re simply wasted space.
Like some kind of ‘America’s Got Talent’ for merchandise, the Merit Shop will accept a YouTube video of a performance as payment.
PR pros can learn a lot from the words of George Bailey, Clarence, Sam Wainwright, and the other inhabitants of and visitors to Bedford Falls. Hee-haw!
Persistence, forethought, and a little gratitude will take you a long way in your career to come.
From trends to watch for in 2014 to the can’t-miss blog posts of 2013, you also can’t miss these posts trending with readers right now.
While ’60 Minutes’ takes top dishonors for its fabricated report on Benghazi, some of the more entertaining mistakes this past year involved forgotten states, “Star Wars,” and fake names.
A look back at the winners and sinners of the year in the media.
All work and no play makes your Twitter feed a dull read. Here are some examples of how to show your followers your personal side.
Argonne Elementary School in San Francisco is taking the blame for a story about a similarly named, but fictional, school suspending a student for saying ‘merry Christmas’ to a teacher.
The problem wasn’t just that Ganesh appeared on a clothing item. It’s that socks go on a person’s feet, an impure body part in Hindu culture.
