Garnerning PR from employee perks
An agency in California is offering employees $1,500 to travel, as long as they blog about their experiences. Is there a downside?
An agency in California is offering employees $1,500 to travel, as long as they blog about their experiences. Is there a downside?
The promotion was meant to warm up French customers to the service, but when American websites caught wind of it, Uber shut it down.
Communication pros can embrace their inner literary nerds along with their PR and marketing skills with this week’s job listings.
The social media platform has become something of an information clearinghouse after a member of the Canadian Forces was killed in that nation’s capital.
It’s a good reminder of PR, marketing and advertising best practices, and can help you explain your job to your parents.
As part of its 20th anniversary, the clothing brand is asking for birthday wishes and pictures, which it will then turn into pixelated art.
We are one step closer to sharing the best work in media relations and announcing this year’s winners!
News stories often fit particular molds. Here are a few of the templates to look for.
In many cases, the first thing people are going to want to know when your organization has an announcement is why it matters.
Though the brand released a statement that the toys were clearly marked for those 15 and older, they were removed from its website after an online petition.
Cause-related marketing can be a win for both the brand and the benefitting cause. Pros can learn to pick the ultimate strategy with these considerations.
The ‘global media intelligence’ brand joins the ever-expanding PR software firm, which also merged with Vocus this year.
Former CTO of the social network explained Facebook’s decision to not users the ability to express discontent through only the click of a button.
Yes, the bad guy triumphs in Halloween horror films. He’s thought of everything, knows how to do evil in 50 ways. But don’t set up your clients to fail by promising reporters they’re experts in everything.
The petition site is starting a movement of its own, and using some shrewd PR to do it.