Ragan Insider PR Daily Staff
Go from ‘Who?’ to ‘Whoa!’ on social media
Ragan’s Big 5 Social Media Boot Camp is THE way for brands to master Facebook, Twitter, Instagram, LinkedIn and Snapchat.
Archive for October, 2016
Ragan Insider Rachel Escusa
Five essentials when merging health care brands
The proper chemistry will be paramount for success. So, make sure you know what you’re doing, and encourage cooperation from all concerned.
Ragan Insider Kevin Allen
Delta responds to racism accusation
The airline said its commitment to diversity, inclusion and respect of all of [its] customers worldwide is rooted deeply in [its] company’s values and culture.
Ragan Insider Zach Schapira
Why PR pros must align earned and paid media during crises
When a firestorm hits your organization or client, communicators can negate further damage by working with marketing and advertising teams to pause campaigns.
Ragan Insider Beki Winchel
3 branding lessons from the rise and fall of Ken Bone
The internet celebrity quickly endeared the hearts of presidential debate viewers, but his fall from grace provides valuable PR and marketing lessons.
Ragan Insider Kara Alaimo
Holding women back in PR limits agencies’ effectiveness, creativity
The MSLGGroup recently agreed to a $2.9 million settlement over allegations of gender discrimination. This author says that PR firms have much to lose when they keep women from climbing the ladder.
Ragan Insider Kevin Allen
A marketer’s guide to email
More consumers turn to their inboxes to connect with brand managers than social media platforms. Here’s how to cut through the noise and attract readers’ attention.
Ragan Insider Lisa Arledge Powell
6 scary things PR pros should never do
You don’t have to haunt a house or ride your broomstick under a full moon to create horror this Halloween.
Ragan Insider Clare Lane
30 jobs in the PR and marketing world
Hiring managers often look for candidates with an array of experience. New data say more job seekers are looking for diversity in the workplace. Here are details—and open jobs to view.
Ragan Insider Julia Sahin
6 ways to turn autumn into a time of peak productivity
Even in October, a bit of a summer hangover persists. Here’s how to shake it off and rev up your efficiency through the holidays and on into 2017.
Ragan Insider PR Daily Staff
Calling all PR Managers, Directors and VPs
Ragan’s PR Leadership Forum in Chicago is now accepting open submissions.
Ragan Insider PR Daily Staff
The 5 most popular stories on PR Daily this week
This week, readers were curious about Twitter’s profitability, how to debunk social media myths, the benefits of hiring a PR agency and more.
Ragan Insider Kevin Allen
Facebook dabbles in multi-screen streaming
The social media platform wants to take its video content a step—and a screen—farther. Execs have launched a new way to cast the platform’s content on users’ TVs. Here’s the gist.
Ragan Insider Russell Working
9 communications lessons from Bob Dylan
Trust your gut. Boldly innovate. Rebrand. PR pros and other communicators find inspiration from America’s newest Nobel laureate.
Ragan Insider Rob Reinalda
NYT lawyer issues a bring-it-on reply to Trump libel suit threat
After the article about two women alleging sexual misconduct against the GOP nominee, a Trump lawyer demanded a retraction and apology. The Times issued a rapier-like response.
