Call for Entries Deadline:
Nov. 13, 2026

Recognizing the media relations work that earns attention, builds trust and shapes the story

PR Daily’s Media Relations Awards recognize the campaigns, strategies, teams and professionals behind exceptional earned media and public relations work.

Getting the right story in front of the right audience has never been simple. Today, communications teams are competing for journalists’ attention, responding to issues in real time, protecting brand reputation, preparing executives for greater visibility and finding new ways to prove the business value of earned media. The strongest media relations work brings strategy, timing, relationships, judgment and measurable results together.

This program honors the people and campaigns that do it exceptionally well.

Categories span media relations campaigns, product and service launches, crisis and reputation management, newsjacking, thought leadership, brand positioning, research, events, creator and influencer relations, AI, social media, community relations and more. Whether your work earned national headlines, reached a highly targeted audience, shifted a difficult narrative, introduced an important idea or delivered results for an organization or client, there is an opportunity to have it recognized.

Enter your own work, nominate a colleague or team, or submit work completed on behalf of a client.

Finalists will be announced in advance of a live awards event in 2027, where category winners will be revealed and celebrated alongside leaders from across the PR and communications industry.

Recognition from PR Daily gives strong work credible third-party validation. It can help demonstrate the value of media relations to leadership, celebrate the people behind the results, strengthen agency and client relationships, support new business conversations and give your organization a success story worth sharing.

Submit the work that deserves to be remembered for more than the headline it earned.

CATEGORIES

AWARDS OF DISTINCTION

 Media Relations Campaign of the Year: $50,000 and Above

Large-scale media relations campaigns entered here should demonstrate how a budget of $50,000 or more supported a clear communications strategy and meaningful results. Judges will consider the challenge, audience and media insight, quality of earned coverage, execution across relevant channels, and measurable reputation, awareness or business outcomes. Strong entries will show why the investment mattered, not simply how much was spent.

 Media Relations Campaign of the Year: $10,000 to $49,999

This award celebrates media relations campaigns completed with budgets from $10,000 to $49,999 that paired smart resource allocation with strong earned media results. Entries should explain the communications objective, media strategy, outreach or storytelling approach, and the outcomes achieved. Judges are looking for clear evidence that the campaign used its available budget effectively to reach priority audiences and support organizational or client goals.

 Media Relations Campaign of the Year: Under $10,000

Prove what a focused media relations strategy can accomplish with a budget under $10,000. Entries may feature creative earned media outreach, timely storytelling, strong journalist relationships, original research, community engagement or other cost-conscious tactics. Judges will look for resourcefulness, strategic choices and results that show impact does not depend on a large budget.

 Media Relations Professional of the Year

Honor an outstanding media relations or public relations professional whose work during the eligibility period delivered notable value for an organization, agency or clients. Nominations should highlight strategic counsel, media relationships, storytelling, reputation work, responsiveness, collaboration and measurable results. Judges will also consider how the nominee contributed to the communications function, supported colleagues or clients, and demonstrated sound judgment in a changing media environment.

 Media Relations Team of the Year

Recognize an in-house or agency team that produced exceptional media relations work across the eligibility period. Strong nominations will show how the team collaborated, built trusted media relationships, managed proactive and reactive communications, supported business or reputation goals, and delivered measurable results. Judges will consider the quality and consistency of the work as well as the team practices that made those outcomes possible.

GENERAL CATEGORIES

 AI in Media Relations

Show how artificial intelligence played a meaningful and responsible role in a media relations or public relations program. Entries may cover AI-assisted research, journalist identification, media monitoring, message testing, workflow automation, measurement, content support or efforts to improve brand accuracy and visibility in AI-generated answers. Explain where AI was used, what human judgment and safeguards guided the work, and how the approach improved efficiency, insight or communications results.

 Brand Messaging or Positioning

For communications work that clarified, strengthened or changed how a brand, organization, product or leader was understood by the media and key audiences. Entries should explain the insight behind the messaging or positioning strategy, how the narrative was introduced through earned media or other communications channels, and whether priority messages appeared in coverage or stakeholder response. Results may include stronger awareness, differentiation, trust, reputation or business performance.

 Cause Marketing

Celebrate a media relations campaign that connected a brand, product or organization with a social cause or nonprofit partner in a credible and relevant way. Judges will look for a clear connection between the cause and the organization, thoughtful storytelling, earned media or audience engagement, and evidence of benefit for both the cause and campaign goals. Entries should show substance behind the partnership, not visibility alone.

 Celebrity, Personality or Spokesperson Partnership

Entries in this category should demonstrate how a celebrity, public figure, expert, athlete, creator or other spokesperson helped a communications campaign reach the right audiences and earn meaningful attention. Explain why the individual was selected, how the partnership fit the story or brand, how media opportunities were created, and what results followed. Judges will value authenticity, audience relevance and a clear strategic role for the spokesperson.

 Community Relations

Effective community relations begins with listening and sustained engagement. Submit programs that built stronger relationships between an organization and the local, regional or stakeholder communities it serves. Entries may include outreach, partnerships, events, public information, local media relations or issue response. Judges will consider community insight, two-way communication, trust, participation and measurable outcomes for both the organization and the people involved.

 Content Marketing and Brand Journalism

Recognize editorial-style content that helped an organization tell credible stories, serve audience needs and support public relations or media relations goals. Eligible work may include brand newsrooms, articles, reports, newsletters, multimedia series or other owned content designed around useful information rather than promotion alone. Entries should show editorial judgment, audience relevance, distribution strategy and results such as engagement, earned attention, search visibility, reputation gains or audience growth.

 Corporate Social Responsibility (CSR)

This category honors communications surrounding an organization's corporate social responsibility commitments, programs or impact. Entries may address philanthropy, employee volunteerism, community investment, responsible business practices or other CSR efforts. Judges will look for credible claims, clear stakeholder communication, media or audience engagement and evidence that communications helped people understand the organization's actions and results.

 Creator and Influencer Relations

Submit campaigns that built productive relationships with creators or influencers to reach priority audiences, tell a credible story or support reputation and media goals. Entries should explain creator selection, audience fit, briefing and collaboration, disclosure practices, content or media strategy, and measurable outcomes. Judges will favor partnerships with a clear communications purpose and authentic audience connection over reach or follower counts alone.

 Crisis, Issues and Reputation Management

When reputation is at risk, communications decisions can shape what happens next. This category covers crisis response, issues management, misinformation response, reputation recovery and proactive preparation for high-risk situations. Entries should outline the issue, stakeholder and media environment, response strategy, messaging, spokesperson or monitoring approach, and measurable results. Judges will consider speed, accuracy, judgment, transparency and the effectiveness of the response in protecting or rebuilding trust.

 Data, Measurement and Analytics

Reward communications programs that used data to make better media relations decisions and prove results. Entries may feature measurement frameworks, dashboards, media intelligence, audience analysis, attribution, share of voice, sentiment, message pull-through, AI visibility or other analytics. Explain what was measured, why those measures mattered, how the findings informed strategy, and how the team connected communications performance to reputation, audience or business outcomes.

 Diversity, Equity and Inclusion (DE&I)

Recognize public relations or media relations work centered on inclusion, representation, equity or access. Entries may include multicultural communications, inclusive storytelling, accessibility, community outreach, internal-external alignment or campaigns designed to reach historically underserved audiences. Judges will look for authentic audience insight, respectful execution, credible partnerships and measurable outcomes that demonstrate how communications supported the program's stated goals.

 Environmental, Social and Governance (ESG)

For communications that made an organization's environmental, social or governance priorities understandable, credible and relevant to stakeholders. Entries may include ESG reporting, sustainability announcements, climate or social impact communications, governance updates, media relations or stakeholder education. Judges will assess clarity, supporting evidence, audience relevance, transparency and the results of the communications effort, particularly where complex or closely scrutinized claims were involved.

 Financial Services and Fintech Media Relations

Financial services and fintech communications often require accuracy, trust and a strong grasp of complex topics. Submit media relations work for banks, insurers, investment firms, payment companies, financial technology brands or related organizations. Entries should show how the team made the story relevant and understandable, reached the right financial or mainstream media, managed regulatory or reputation considerations, and achieved measurable coverage, awareness or business results.

 Global Media Relations

Recognize media relations campaigns executed across multiple countries, regions, languages or cultural markets. Entries should explain how the strategy balanced a consistent narrative with local media expectations, audiences and sensitivities. Judges will consider international coordination, localization, journalist engagement, timing and the quality of results across markets. Strong work will show why a global approach was necessary and how communications succeeded beyond a single geography.

 Government and Public Affairs Media Relations

Entries should highlight communications work connected to government, public policy, regulation, civic affairs or public-sector issues. Eligible programs may come from government entities, associations, nonprofits, corporations or agencies. Explain the policy or public affairs context, stakeholder and media strategy, messaging, spokesperson approach and results. Judges will value accuracy, public relevance, responsible communication and evidence that the work reached or informed the audiences that mattered.

 Healthcare

Submit standout media relations and public relations work from hospitals, health systems, pharmaceutical or biotech companies, medical device companies, health insurers, care providers or other healthcare organizations. Entries should show how complex health information was communicated accurately and credibly, how media and audience needs shaped the approach, and what results followed. Judges will also consider trust, sensitivity, regulatory context and the quality of supporting evidence.

 Innovative Media Strategy

Recognize a fresh approach to earning attention, reaching journalists or extending the value of media coverage. Entries may feature new channels, formats, technology, audience intelligence, distribution methods, partnerships or unexpected communications tactics. The innovation should solve a real media relations challenge rather than exist for novelty alone. Judges will look for strategic reasoning, effective execution and evidence that the approach produced better access, visibility, engagement or results.

 Integrated Marketing Communications

This category is for campaigns that coordinated public relations, earned media and other marketing or communications channels around one clear strategy. Entries may combine media relations with content, social, advertising, events, email, creator partnerships or other tactics. Judges will look for genuine integration, consistent messaging, smart channel roles and results showing that the combined program reached audiences or supported business goals more effectively than disconnected tactics would have.

 Investor Relations

Recognize communications that helped public companies or other organizations inform investors, analysts and financial media with clarity and credibility. Entries may include earnings communications, investor events, financial storytelling, transaction or leadership announcements, shareholder communications or reputation work tied to financial audiences. Judges will consider accuracy, transparency, message discipline, audience understanding, media response and evidence that the program supported investor confidence or organizational objectives.

 Media Pitch

A strong media pitch earns attention by being relevant, timely and useful to the journalist receiving it. Submit a pitch or pitching approach that led to meaningful media interest or coverage. Entries should include the pitch itself, explain the target outlet or reporter, show why the story fit that audience or beat, and document the result. Judges will favor concise, well-targeted outreach with a clear news value over mass distribution.

 Media Relations

Submit your strongest earned media campaign or program. This broad category covers proactive and reactive media relations, journalist outreach, story development, media relationship building, spokesperson support and other strategies designed to earn credible coverage and reach priority audiences. Entries should explain the communications challenge, target media, strategic approach, execution and results, with particular attention to the relevance and quality of coverage rather than volume alone.

 New Product or Service Launch

Bring forward the media relations strategy behind a successful new product, service, platform or offering. Entries should show how the team identified the launch story, differentiated the offering, prepared spokespeople, reached relevant journalists or creators and built attention before, during or after launch. Judges will assess the quality of earned coverage, message adoption, audience response and measurable impact on awareness, consideration, demand or other launch goals.

 Newsjacking and Real-Time Media Relations

Timeliness is the central challenge in this category. Entries should show how a brand, organization, expert or client contributed meaningfully to a breaking news story, cultural moment or rapidly developing conversation. Explain how the opportunity was identified, how quickly the team responded, why the commentary or content was relevant and what coverage or audience response resulted. Judges will reward sound judgment and genuine news value, not opportunism for its own sake.

 Nonprofit Media Relations

Celebrate media relations work created for charities, foundations, associations, NGOs and other nonprofit organizations. Entries may support fundraising, advocacy, awareness, research, community programs, events or organizational reputation. Judges will consider how effectively the campaign translated the mission into a compelling media story, reached relevant audiences, worked within available resources and produced measurable coverage, engagement, action or mission-related results.

 Podcast and Audio Storytelling

Recognize podcasts, limited audio series or other audio storytelling that supported public relations, reputation, thought leadership or audience engagement goals. Entries should explain the editorial concept, intended audience, host or guest strategy, production and distribution approach, and connection to the broader communications plan. Judges will consider story quality, audience relevance, reach, engagement, earned attention and evidence that the audio program supported a meaningful organizational objective.

 Press Event or Media Tour

Submit an in-person, virtual or hybrid press event, briefing, media tour, preview, press conference or journalist experience designed to create useful access and earn coverage. Entries should explain the media objective, invite strategy, format, spokesperson preparation, content or experience provided to journalists and resulting coverage. Judges will value strong attendance from relevant media, productive reporter engagement and clear evidence that the event advanced the story.

 Press Release

Recognize a press release that communicated genuinely newsworthy information with clarity, accuracy and strong media usability. Eligible releases may announce company news, research, products, leadership, transactions, partnerships, milestones or other developments. Submit the release and explain the intended audience, distribution or outreach strategy, and results. Judges will consider headline and lead quality, organization, supporting facts, quotations, links or assets, and the coverage or engagement the release helped generate.

 Pro Bono Campaign

Honor public relations or media relations work donated to a nonprofit, cause, community group or other organization without standard professional fees. Entries should explain the communications need, the services contributed, strategic approach, execution and results. Judges will look for professional-quality work, meaningful collaboration with the beneficiary and evidence that the campaign created real value, whether through awareness, coverage, donations, participation, advocacy or another mission-related outcome.

 Public Health

This category recognizes communications that informed or engaged audiences around public health issues, programs, risks or behaviors. Eligible work may address prevention, disease awareness, health equity, safety, vaccination, mental wellbeing, emergency information or other population-level health topics. Entries should show how complex or sensitive information was made clear and credible, how trusted messengers and media channels were selected, and what measurable awareness, understanding or action resulted.

 Purpose-Driven

Submit communications work that connected an organization's stated purpose to meaningful action and public understanding. Entries should show how the purpose informed the narrative, stakeholder engagement and media relations strategy, with clear evidence that the campaign went beyond a slogan or short-term promotion. Judges will consider authenticity, consistency between words and actions, relevance to priority audiences and measurable reputation, engagement or impact outcomes.

 Rebrand

A successful rebrand changes more than a logo. This category recognizes communications that introduced a new name, identity, positioning, visual system or brand narrative to media and key stakeholders. Entries should explain why the rebrand was needed, how the new story was communicated, how employees, customers or external audiences were prepared, and what media, reputation or business results demonstrated that the new identity was understood.

 Research

Original research can give journalists a strong reason to cover a story. Submit surveys, studies, reports, data analyses or research-led campaigns created to support media relations or public relations goals. Entries should explain the research question, methodology, key findings, media strategy and resulting coverage or audience response. Judges will consider credibility, news value, transparency about the data and how effectively the findings became a useful story for media and stakeholders.

 Social Media

Recognize social media work that played a meaningful role in a public relations or media relations strategy. Entries may involve real-time response, executive or brand channels, social listening, community engagement, media amplification, creator collaboration or platform-specific storytelling. Explain the audience, channel choices, content approach and connection to broader communications goals. Judges will look beyond surface engagement metrics for evidence of reputation, media, audience or business impact.

 Speechwriting and Executive Remarks

Submit speeches, keynote remarks, testimony, talking points or other prepared executive communications that helped a leader inform, persuade or connect with an important audience. Entries should explain the occasion, audience, communications objective, voice and message strategy, and how the remarks supported reputation, thought leadership or organizational goals. Judges will consider clarity, authenticity, structure, memorable ideas and evidence of audience, media or stakeholder response.

 Stunt or Special Event

Reward a bold public-facing activation, stunt or special event created to spark conversation and earn media attention. Entries should explain the concept, strategic connection to the organization or campaign, audience and media plan, execution and results. Judges will look for originality with purpose, strong news or visual value, audience relevance, operational quality and measurable earned coverage or engagement. Spectacle alone is not enough without a clear communications objective.

 Technology Media Relations

Celebrate media relations work for technology companies, products, platforms or services, from enterprise software and cybersecurity to consumer technology, AI, hardware and newer technology. Entries should show how the team translated technical or complex information into a relevant story for journalists and audiences, differentiated the offering or organization, addressed trust or reputation considerations when relevant, and achieved meaningful earned media, awareness or business results.

 Thought Leadership

Recognize a communications program that established an executive, expert or organization as a credible source of ideas, insight or expertise. Entries may include earned media, contributed content, speaking, research, executive social channels or other thought leadership tactics. Judges will look for a distinctive point of view, relevance to a defined audience, credible proof of expertise and results such as media opportunities, audience growth, reputation gains, speaking invitations or business impact.

 Traditional and Digital Media Integration

Submit media relations work that connected traditional outlets such as print, broadcast or radio with digital publishers, newsletters, podcasts, social platforms or other online channels. Entries should explain how each media type served a distinct role, how the story remained consistent across formats and how coverage was extended or amplified. Judges will consider channel strategy, audience reach, coordination and measurable results across the combined media mix.

 Video Storytelling

Great video can make a complex story immediate, human and easy to share. Enter video created to support media relations, public relations, reputation or thought leadership goals, including short-form video, explainers, interviews, documentary-style work or social video. Describe the audience, story concept, distribution strategy and connection to the communications program. Judges will assess narrative quality, production choices, audience relevance, media use and measurable engagement or impact.

 Virtual or Hybrid Media Event

Recognize a virtual or hybrid event created specifically to inform, brief or engage journalists and other media audiences. Eligible work may include online press conferences, product previews, media briefings, virtual tours, remote interview programs or hybrid launch events. Entries should show how the format improved access or participation, how speakers and content were prepared, how media engagement was managed and what coverage, attendance or other results followed.

HOW TO ENTER

Entering PR Daily’s Media Relations Awards begins with choosing the category or categories that best reflect the work you want judges to consider.

  1. Choose your category or categories. Review the complete category list and select the strongest fit for your campaign, project, team or individual achievement.
  2. Complete the online entry form. You may enter your own work, nominate a colleague or team, submit work from your organization or enter work completed on behalf of a client.
  3. Tell judges the story behind the results. Complete the written entry synopsis and give judges the context they need to understand the challenge, strategy, execution and impact.
  4. Upload supporting materials. Include the coverage, creative work, pitches, analytics, research or other evidence that will help judges assess the entry.
  5. Review and submit. Confirm that your entry is complete, add it to your cart and complete payment by the published deadline.

The same campaign, project or achievement may be submitted in more than one relevant category. Each category is judged independently, so tailor each submission to explain why the work is especially strong within that category.

WHAT TO INCLUDE IN YOUR ENTRY

Provide a synopsis of 350 to 900 words explaining the work, the decisions behind it and the results achieved. When applicable, organize your entry using the following headings:

Goals

What did you set out to accomplish? Explain the communications challenge, business need, reputation issue or opportunity behind the work. Relevant objectives might include earning media coverage, raising awareness, influencing perception, strengthening reputation, supporting a launch, reaching a priority audience or building stronger media relationships.

Strategy and Tactics

What informed your approach? Describe the audience, media targets, insights, messaging, story angles, spokesperson strategy, timing and tactics that shaped the campaign or project.

Execution

How did you put the strategy into action? Explain how the work was developed and carried out. Relevant elements may include media outreach, pitches, press materials, interviews, events, research, partnerships, executive preparation, digital content or adjustments made as the story developed.

Evaluation: Success, Results or ROI

What happened because of the work? Include the evidence that best demonstrates success. Depending on the entry, that may include quality and relevance of media placements, message pull-through, audience reach, share of voice, sentiment, website activity, leads, reputation measures, journalist engagement, business results or other meaningful outcomes.

Strong entries make it easy for judges to understand the problem, the thinking behind the approach and why the results mattered. Focus on the evidence most relevant to your category rather than trying to include every possible metric.

Supporting materials may include media coverage, pitch examples, press releases, media lists, screenshots, research, analytics, coverage reports, videos, event materials, testimonials or other documentation that adds useful context.

You do not need to upload every type of supporting material listed. Choose the materials that best strengthen your entry.

ENTER

ELIGIBILITY REQUIREMENTS

These awards are open to in-house, agency and independent communication practitioners in the private, corporate, nonprofit and government sectors. Enter your work, the work of your organization or submit entries on behalf of your client.

Companies from around the world are welcome to enter as long as the entry is submitted in English.

Contact Brendan Gannon to find the perfect category for your campaign or project. You can call 312-960-4407 or email [email protected].

This year’s program is open to any work executed between Nov. 1, 2025, and Nov. 20, 2026, inclusive.

ENTRY FEES

The fee for this program is $550 per entry into standard categories, and $600 per entry into our Awards of Distinction category.

A late fee of $325 per entry will be added to all entries received after 11:59 p.m. Central time, November 13, 2026.

Do you have a campaign or project you'd like to enter into multiple categories? Pay the original entry fee, and then only $250 for each additional category!

All entries are non-returnable and non-refundable.

W-9 Form / Tax ID Number Request

Frequently Asked Questions

What are PR Daily’s Media Relations Awards?
PR Daily’s Media Relations Awards recognize outstanding earned media and public relations campaigns, strategies, teams and professionals. The program honors work across areas including media relations, crisis and reputation management, product launches, newsjacking, thought leadership, brand positioning, research, events, social media, creator relations and other disciplines that help organizations earn attention, build credibility and reach important audiences.
Why should I enter PR Daily’s Media Relations Awards?
Entering gives your work the opportunity to earn respected third-party recognition from PR Daily. Finalist and winner recognition can help demonstrate the value of your media relations work to leadership, celebrate your team, strengthen client relationships, support new business and recruitment efforts and give your organization an achievement to share with employees, customers and industry peers. Finalists will also have the opportunity to celebrate their recognition at a live awards event in 2027, where category winners will be revealed.
Who can enter the Media Relations Awards?
The program is open to in-house communications and PR teams, agencies, independent practitioners and vendors across the corporate, nonprofit and government sectors. Organizations and professionals worldwide may enter as long as submissions are provided in English. Agencies and vendors may submit work completed for clients, and eligible individual and team categories may be used to recognize colleagues or industry professionals.
Can I submit my client’s work?
Yes. Agencies, consultants, vendors and other partners may submit work completed on behalf of their clients. The entry should clearly explain your organization’s role in the strategy and execution and provide enough context for judges to understand the collaboration.
Can I nominate a colleague or team?
Yes. Where an individual or team category applies, you may nominate a colleague, your own team, a client team or another deserving communications professional. Explain the nominee’s contribution, accomplishments and results during the eligibility period so judges can understand why the individual or team merits recognition.
What types of media relations work can be entered?
Eligible work may include earned media campaigns, product or service launches, crisis and issues response, reputation programs, thought leadership, newsjacking, executive visibility, media events and tours, research-driven campaigns, community relations, brand positioning, creator and influencer partnerships, social media, AI applications, video, podcasts and other work connected to media relations and public relations. Review the complete category list to identify the strongest fit for your work.
What makes a strong Media Relations Awards entry?
A strong entry clearly explains what the organization wanted to accomplish, why the chosen media relations strategy made sense, how the work was executed and what happened as a result. Judges should be able to see the connection between the original challenge, the decisions made and the outcome. Specific examples and meaningful evidence are more useful than broad claims about success.
What do the judges look for?
Judges consider the goals, strategy, audience and media insight, execution, creativity and results of each submission in relation to its category. Strong entries demonstrate thoughtful decision-making and provide evidence appropriate to the work. Depending on the campaign, that might include high-quality media placements, message penetration, journalist engagement, reach, sentiment, share of voice, website activity, business results, reputation measures or other outcomes. Not every entry needs the same metrics. Judges are looking for evidence that shows why the work was successful.
Do I need major national media coverage to win?
No. The quality and relevance of the results matter more than the size of a publication or outlet alone. An entry that reached a highly specific trade, local, regional or stakeholder audience can be highly successful when that audience was central to the campaign’s goals. Explain who you needed to reach, why those outlets or audiences mattered and what the coverage accomplished.
How do I choose the right category?
Start with the central strength of the work. Ask what you would most want a judge to recognize about the campaign or achievement. A product launch, for example, may have generated excellent media coverage, included thought leadership and used an event. The strongest category will usually be the one that best represents the campaign’s primary goal or defining strategy. You may also submit the same work into multiple relevant categories. Each category is judged separately, so tailor the entry accordingly. If you would like help choosing, contact the PR Daily Awards team.
Can I enter the same work in more than one category?
Yes. The same campaign, project, individual or team may be submitted into multiple relevant categories. After paying the original entry fee, additional categories for the same work are $250 each. Because each category is evaluated independently, adjust the synopsis to emphasize the aspects of the work most relevant to each category.
How do I submit an entry?
Choose your category, complete the online entry form, provide your written synopsis, upload relevant supporting materials and complete payment. Your entry is not considered complete until the required information and payment have been submitted.
What should I include with my Media Relations Awards entry?
Include a 350 to 900 word synopsis explaining the goals, strategy and tactics, execution and results of the work. Supporting materials may include media coverage, pitch examples, press releases, media lists, screenshots, videos, analytics, coverage reports, research, testimonials or other evidence that helps judges evaluate the submission. Focus on quality rather than quantity. Include materials that add information or proof that the written entry cannot provide on its own.
Can I submit confidential or proprietary materials?
Yes. Confidential materials may be uploaded for judging when they provide important context or evidence. Clearly identify proprietary or confidential information in your submission. Materials provided specifically for judging will not be published as part of public winner coverage without permission.
What is the deadline for PR Daily’s 2026 Media Relations Awards?
The standard entry deadline is November 13, 2026, at 11:59 p.m. Central time. Entries will continue to be accepted through the late deadline of November 20, 2026, with an additional late fee. Entrants are encouraged to complete their submissions by November 13 to avoid late fees.
When will Media Relations Awards finalists and winners be announced?
Finalists will be announced in advance of a live PR Daily awards event in 2027. Finalists will be recognized at the event, where category winners will be revealed and celebrated in front of communications and PR professionals, industry peers, colleagues, clients and supporters. Additional announcement and event details will be shared with entrants as they become available.
What recognition do finalists and winners receive?
Finalist recognition places your work among standout media relations achievements selected through PR Daily’s judging process. Winners will be announced at the 2027 live event and will receive recognition across PR Daily and Ragan channels. Winner benefits may include an award trophy, digital recognition, editorial and social media coverage and promotional assets that organizations can use to share their achievement. The recognition gives teams, professionals, agencies and clients a credible way to celebrate successful work and demonstrate its value well beyond the entry period.

Additional Questions

If you have any questions about the program or problems submitting your entry, please call Brendan Gannon at 312-960-4407 or email [email protected].

Sponsorship Opportunities

If you are interested in sponsoring one of Ragan Communications’ award programs, please contact Hannah Lavelle at 312-960-4628 or email [email protected].