Journalists want your help, but say most pitches miss the mark
GEO has made earned media sexy again, but there’s a problem.
GEO has made earned media sexy again, but there’s a problem.
Here’s how to build a predictive pitch probability model.
“When the worst consequence of speaking your mind is a dip in your stock price, that’s not a limitation on free speech. That’s a remarkable luxury.”
Including how PR pros can make life easier for independent journos.
How to help your executive standout in a sea of sameness.
Remember that editors want to accept your content. How to get them to yes.
4 simple approaches that stand out.
What the rebrand means for PR pros.
Journalists aren’t necessarily who they turn to for news.
It’s important for executives to talk, but it’s just as important that it’s on the right issue.
Why showing impact is critical.
How to stand out in crowded inboxes.
3 steps to build a connection with the right sources.
The app is popular with gamers — but its utility reaches far beyond.