Media Coffee Chat: Lifestyle freelancer and ESSENCE writer Keyaira Boone
See what makes this journalist tick.
See what makes this journalist tick.
Messaging centers around record contracts, player equity.
Gain access to journalists and craft personalized outreach.
Doritos and Coors Light use a combination of social and earned media to prolong the conversation.
For the inaugural Media Coffee Chat, we sit down with Chris Taylor, an award-winning personal finance journalist, marathoner (13 times!), a father of two boys, beagle dog dad and Canadian living in New Jersey.
A coordinated communication effort is supporting local businesses while welcoming visitors back.
Journalists aren’t necessarily who they turn to for news.
It’s important for executives to talk, but it’s just as important that it’s on the right issue.
Despite a learning curve, these comms outsiders offer unique insights and expertise.
After the sunset of HARO, Shankman started a new venture with a familiar premise.
Try to land your major soundbite during that first question when the audience is most engaged.
It’s all about independent journalists in 2025.
The comms team must serve as an advocate for the executive even if that means being brutally honest.
It’s not always sunshine and roses.
Prep to keep the speaker conversational but prepared for curveballs.