Here’s how DE&I priorities are implemented across the enterprise

We asked communicators in the 2021 Communications Benchmark Report about their DE&I goals and priorities. One strong focus: Town Halls and CEO chats.

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Early this year, communicators indicated that they view a strengthened focus on DE&I as the biggest likely change in the profession for the next three-to-five years. They likewise indicated that it’s a top priority at their organizations.

Indeed, 71% of respondents in Ragan’s 2021 Communications Benchmark Report reported that they increased DE&I initiatives in 2020.

But the Benchmark Report, based on a survey in January and February with more than 750 responses, didn’t stop there. It sought to understand how DE&I initiatives manifested themselves in organizations. It turns out that open conversations within the workplace, and CEO chats, were among the most common initiatives. This was followed by a variety of other methods, including bias training, the expansion of employee resource groups, and modification of talent, retention and advancement policies.

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