How to conquer nerves for public speaking

Some people would rather die than speak in public; just ask Jerry Seinfield.

“According to most studies, people’s number one fear is public speaking – number two is death,” famously said Seinfeld in his stand-up routine “I’m Telling You for the Last Time.” “This means to the average person, you’re better off in the casket than doing the eulogy.”

It’s estimated that over 75% of the population has some fear of public speaking. Unfortunately for PR pros, it’s an inevitable part of the job. Between new business pitches, weekly client meetings or even calls with reporters, PR pros are frequently asked to present.

The question is, how do you beat the nerves and at least appear to be comfortable speaking publicly (even if you’re actually having a meltdown)?

A quick Google search will tell you there is no end to the amount of suggestions for how to relax and crush a presentation. But let’s be honest, when was the last time breathing deeply made you feel better before a speech? Thought a few push-ups would make you relax? Wrong — now you’re just nervous and sweaty.