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Also: How Gen Z consumers are trying out new brands and buying from Black-owned and local businesses, Busch Beer goes to the dogs, Spotify tests virtual events, and more.
Hello, communicators:
Spotify is reportedly working on a virtual events feature, as discovered by reverse engineer Jane Manchun Wong:
Spotify is working on Virtual Events
The virtual event shown here is actually 2020 iHeartRadio Music Festival pic.twitter.com/I6BJDqeAnc
— Jane Manchun Wong (@wongmjane) August 25, 2020
After tapping on the event, fans are informed that BTS will appear at a virtual concert on September 19. The event here is the 2020 iHeartRadio Music Festival, where BTS is scheduled to perform. In the example photos, Songkick is listed as the ticketing partner for this event.
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