Engaging visuals are consumers’ content of choice in the online ecosystem, so it’s essential to make them an integral part of your content strategy. Here are some helpful stats.
A positive review for a customer can be a crucial tool for closing a potential sale and moving consumers along the customer journey.
Social platforms are making plays for more advertiser dollars, but should brand managers jump on the opportunity? A new report from eMarketer offers some guidance.
Video is a major player on digital channels and offers many benefits, but are brand managers really using it the way they say they do? This graphic can guide your efforts.
