How long is long enough?
Even in the age of fleeting attention and endless scrolling, some stories still need to be longer than a tweet.
Even in the age of fleeting attention and endless scrolling, some stories still need to be longer than a tweet.
Looking to add heat to your content creation efforts? Here are potential title templates to help generate story ideas for your organization.
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The premiere program for internal and external communicators and communications teams is now accepting submissions. Deadline for entries is Dec. 6.
You can’t benchmark your campaigns’ effectiveness against thin air, and if internal bosses or external clients offer fuzzy goals—or none at all—identify sensible, relevant mileposts for yourself.
Also, Twitter blames missed earnings on platform bugs, Google claims the crown in quantum computing, the biggest barriers for PR pros, and more.
To turn consumers into fans, try playing on emotion, and titillating instead of purely selling.
Global organizations require some region-specific distinctions, but not at the expense of your overall goals and reputation. Setting overarching standards can keep everyone on track.
She runs her boutique agency with her husband—an arrangement that works for these two PR entrepreneurs.
The deadline for submitting your work is next Friday, Nov. 1. We want to see your impressive visual content.
Enter Ragan’s PR Daily Awards to show off your genius.
Also: NBC affiliate apologizes for delayed tornado report, Always’ more-inclusive packaging, Nike chief resigns, and PR pros’ favorite platforms for personal branding and networking.
Linguistic sound-alikes and errant prefixes often confuse readers and jeopardize their faith in what the author wants to impart. Here’s the first installment on judicious word selection.
How can you create content that takes on a life of its own on social media and digital channels? Try these tactics.
The PR industry’s top benchmarking program for communicators is accepting submissions. Don’t miss the Nov. 15 entry deadline.