Benchmark your communications wins — and challenges — for the year
Before taking Ragan’s 5th Annual Benchmark Report, here’s a look back at last year’s most prescient findings.
As the cold wind comes calling and OOO replies light up our inboxes, we communicators understand the value of connection and shared experiences more than most. While warmth during the holiday season arrives in many forms — from a crackling fire to a cozy moment of bonding with loved ones — now is also the perfect time to share your experiences with fellow communicators.
In this spirit, Ragan is excited to share that our 5th Annual Benchmark Report will stay open through Dec. 21. As in years past, this report will shed light on what you, and your peers in the communications field, are experiencing when it comes to budgets, team structure, measurement, software usage and much more. Those who complete the survey will also have access to the report of our key findings when the report is published next year.
Every year, this research gives comms pros a benchmark and a baseline for what practices are standard across the industry. You can use these benchmarks to advocate for a bigger budget, embrace new tools and training for navigating change and encourage a culture of productivity, wellbeing and communication across your workforce.
Of course, your contribution will help us see how certain trends from this past year hold up in the year ahead. Here are just a few things we’re paying close attention to.
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