BlastMedia’s Lindsey Groepper’s message for 2021: ‘We got this’
The president of the PR outfit looks forward to bringing everyone back to the office and shares what is working for her team to start the new year.
What’s your biggest takeaway from last year? For Lindsey Groepper, president at BlastMedia, the knowledge that we can all do incredibly difficult things is one of the lessons worth taking from a year that presented an unending series of challenges.
Groepper shares how she is moving into the new year with her team for our latest installment in our “Day in the Life” series.
Here’s what she has to say about PR work in the “new normal”:
Groepper: My husband, Corey. It’s a “who’s on first” discussion about shuffling kids to and from practice and daycare/school pickups.
3. When do you plan to go back into the office? Do you want to go back?
4. What’s a new tool you have discovered that you just can’t live without?
5. What was your favorite PR story from the past year?
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