The casualty toll at the New Orleans parade Sunday was not as horrific as that of the Boston Marathon bombings. Social media flared briefly; then interest seemed to wane.
From new cover photo rules on Facebook and a battle of the social media sexes to huge mistakes for PR interns to avoid, here is this week’s roundup of the most widely read stories on PR Daily.
Despite public apologies, some blue chip brands find themselves in the PR hot seat over offensive ads. The push to be ‘creative’ is simply backfiring.
A petition by activist group UltraViolet quickly kills sale of the tactless product.
In this week’s roundup, General Mills cooks up an appetizing opportunity in the Betty Crocker Kitchens while other companies, agencies, and nonprofits seek a fresh batch of candidates.
Following the recent disaster, retailers and marketers alike are scrambling to defend both their labels and their brands. Will consumers take their money elsewhere?
When the spit hits the fan, speed and contrition are crucial, but don’t forget about location, location, location.
We’re used to showers in April, but the storm of news blunders this past month made selecting a top gaffe all the more difficult. Somehow, we weathered through.
The New Jersey governor killed an arachnid while speaking to school children in his office, prompting the animal-rights organization to sound off.
A set of decals manufactured by the toymaker includes an ogling construction worker catcalling ‘HEY BABE!” The brand’s response to the incident doesn’t help.
The retailer released a new ad apologizing for last year’s rebranding campaign, which flopped. Will publicizing its screw up elicit goodwill?
From the inquisitive media and a ‘racist’ Mountain Dew ad to the happiest cities for young professionals, here are this week’s most widely read stories.
Cable provider Foxtel has issued a prompt apology conceding that its outdoor ad for Australian TV network Studio was ‘clearly in appalling taste.’
Amid proposed renovations and a controversial deal with Chicago officials, is franchise owner Tom Ricketts’ threat to move the team away from Wrigley Field a veiled PR tactic?
Twitter issued a memo to media outlets this week warning them that takeovers similar to the one that affected the Associated Press may happen to others.
