Controlling the narrative often isn’t possible in the free-for-all of social media. From educating leaders to responding in the right medium, a Florida International University expert offers tips.
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Don’t wait until Friday, and don’t count on a one-and-done approach. Follow up big announcements with complementary, concise messaging to hammer home the crux of it.
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Corporate social responsibility is on the minds of consumers and employees alike, but co-opted (or feigned) values are more of a detriment than an attribute, the author posits.
The global health concern is driving lots of conversations online, and employers and communications teams should have a plan to address their colleagues’ worries.
Implementing pace, power, pitch and pause will add vim and vigor to your presentation, stoking audience interest in your subject matter, and in you.
Delivering a presentation can provoke minor jitters or abject terror. Relax. Breathe. These guidelines will set you on the proper course for engaging with your audience.
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It’s going to be a wild ride with all the stories communicators can expect to compete with, and it’s going to be more crucial than ever to know how to get in front of decision-makers.
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The idea that companies should focus solely on products and profits is losing ground. Employees—and external audiences—are increasingly demanding a deeper ethic.
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