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Ragan Insider   |  Ragan Staff

Job of the Day: Director of corporate communications & public relations

MedStar Health is hiring a director of corporate communications and public relations. In this highly visible role, the ideal candidate will direct corporate public relations and community affairs activities for the corporate communications office. Responsibilities include: planning and directing public and community relations to develop public awareness and goodwill toward the organization; serving as a spokesperson for MedStar Health to the media on news stories; determining the appropriateness of media…

Ragan Insider   |  Ragan Staff

Should you accept Facebook or LinkedIn invites from disastrous people?

You go on a job interview and the hiring manager is a jerk or sexist or racist or abusive or desperate or maybe something far worse. Bottom line: you don’t want the job. However, while you’re interviewing you meet someone else at the company and that person later finds you on Facebook or LinkedIn. He or she wants to connect with you. Do you accept? MediaJobsDaily presented this scenario—plus a second—and asked what its readers would do. “We really don’t know the answer to th…

Ragan Insider   |  Ragan Staff

Michael Wolff: The New York Times’ David Carr is a ‘nitwit’ because of his defense of newspapers

Vanity Fair media columnist Michael Wolff doesn’t care much for New York Times media columnist David Carr. “I couldn’t say if it has to do with his schooling or his own intellectual limitations, but the guy is really quite a nitwit,” Wolff wrote. (Wolff and Carr worked together at New York magazine.) What sparked this screed? Carr’s recent column explaining why newspapers are so important, a column that Wolff thinks is utter nonsense.

Ragan Insider   |  Ragan Staff

The best social media and PR resources of the year

Get your bookmark button ready. Online marketing exec Tom Pick selected a batch of useful posts that PR pros will cherish. Included in his 2010 “best of” compilation is some great advice from Chris Brogan about blogger outreach. These are resources you’ll come back to again and again.

Ragan Insider   |  Ragan Staff

Why text messages have 160-character limits

Ever wonder why most text messages can only be 160 characters long? It has less to do with technological restraints, and more to do with very unscientific research done by Friedhelm Hillebrand, a German researcher, in 1985. “Alone in a room in his home in Bonn, Germany, [Hillebrand] sat at his typewriter, tapping out random sentences and questions on a sheet of paper,” Mark Milian explained in the Los Angeles Times . “As he went along, Hillebrand counted the number of letters, numb…

Ragan Insider   |  Ragan Staff

Electronic ads on California license plates?

“Moving billboards.” That’s how some people describe a plan by California officials who want to generate revenue by placing electronic ads on license plates. Here’s how they would work. When parked or stopped for more than four seconds in traffic or at a red light, the plate would display anything from advertising messages to emergency information or Amber Alerts. PopSci.com reporter Clay Dillow observed that “in heavily gridlocked places like California, it could provide a …

Ragan Insider   |  Ragan Staff

What NOT to say when you take a vacation

You’d love to take a week off, but these days it seems a little — risky. “And yet, vacation days must be taken,” writes former Ragan editor David Murray. “When we take them, we must show courage, and resist the temptation to simper.” Murray is referring to an e-mail, in which an employee at a small company explains why he’s taking a vacation, what he’s going to be doing, and who his co-workers should contact in his absence. (Admit it: We’ve all s…

Ragan Insider   |  Ragan Staff

Is this photo of Obama and Biden bad PR for the White House?

The conservative blogosphere was abuzz Monday over a photo of President Obama and Vice President Biden taken before the start of the Kennedy Center Honors Dec. 6. The photo is on the White House’s Flickr feed. What’s the problem? The president’s body language, apparently. A blogger at Another Black Conservative called the picture a PR problem for the White House. The president looks either sleepy or tipsy (read: drunk), Another Black Conservative blogger wrote. “Sleepy or tip…

Ragan Insider   |  Ragan Staff

Delta starts using Facebook to sell flights

Good news! Next time you’re creeping around on Facebook and you notice that your crush — or your ex — in another city is going to be home next weekend with nothing to do, you don’t even have to leave Facebook to book a plane ticket to pop in. That’s because Delta Air Lines launched The Delta Ticket Window, a Facebook app that lets you find, book, and then share flights on the social network, reports Mashable . Taking that cyber-stalking to real stalking just got a whole lot …

Ragan Insider   |  Ragan Staff

BP’s internal publication reports oil spill a boom for Gulf economy

If you saw all of BP’s gaffes in a movie, you’d leave the theater saying, “I don’t know; I just didn’t find it that believable.” What’s happened in the Gulf is stranger than fiction (and more tragic, too). And now comes the latest installment. The Wall Street Journal reports that Planet BP , an internal publication from the oil company, published an article reinventing the oil spill story as a stroke of luck for the region. “Much of the region’s …

Ragan Insider   |  Ragan Staff

Times are tough, revenue is down: Why continue PR and marketing?

As you all know, communication budgets—PR, marketing or internal—are often the first hit by cost-cuts. But it shouldn’t be, said Financial Post . “There is a long-term effect if you don’t maintain a brand development program,” Brent Barr, a marketing instructor at the Ted Rogers School of Retail Management at Ryerson University in Toronto and owner of Falcon Innovation Group Inc., told Financial Post . “For small business, it is critical to maintain that presence in the mark…