HOW I GOT HERE | Isis Simpson-Mersha LA Tourism’s director of corporate communications makes the city the main character
Artificial Intelligence | Courtney Blackann A recipe for a custom GPT in under 30 minutes that will cut your workload
THE SCOOP | Allison Carter The Scoop: Controversies about racially insensitive marketing spread around the globe
Media Relations | Amanda Coffee Insider tips on awards and editorial coverage from Fast Company and Inc. Magazine
Social Media | Jess Zafarris What works (and doesn’t) on LinkedIn, according to guardians of the feed
Stop sending more PR pitches. Use GEO to predict which ones will land. Artificial Intelligence | Katherine Caraway
Making complexity feel simple: Using curiosity and pattern-spotting HOW I GOT HERE | Isis Simpson-Mersha
3 lessons from USAA on building campaigns that actually change behavior Case Studies | Courtney Blackann